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MoIT tightens multi-level marketing activities

MoIT tightens multi-level marketing activities

The Ministry of Industry and Trade (MoIT) has asked units under their direction and the departments of industry and trade of provinces and cities to tighten the management of multi-level marketing activities in Việt Nam.
Hong Kong to help elevate Việt Nams stock market potential

Hong Kong to help elevate Việt Nam's stock market potential

When Christina Bao, Co-Head of Sales & Marketing at the Hong Kong Exchanges and Clearing Limited (HKEX), came to Việt Nam for a conference, Việt Nam News reporter Ly Ly Cao took the opportunity to speak to her about solutions...
AIA Group: Helping people live Healthier, Longer and Better Lives

AIA Group: Helping people live Healthier, Longer and Better Lives

The life insurance company AIA Vietnam has recently launched an industry-first life insurance product integrated with a science-backed health and wellness programme – Uplift your life 10+ with Vitality – that encourages healthier lifestyle activities with incentives and rewards.
Vietravel repurchases over 21 million in bonds before maturity

Vietravel repurchases over $21 million in bonds before maturity

This is a positive signal that Vietravel has been able to balance cash flow to pay off debts ahead of time, thanks to the recovery of the Vietnamese tourism industry.
Generali Vietnam honoured with Marketing Initiative of the Year at Insurance Asia Awards 2022

Generali Vietnam honoured with “Marketing Initiative of the Year” at Insurance Asia Awards 2022

Generali Vietnam was honoured in the "Marketing Initiative of the Year” category at the Insurance Asia Awards 2022 for its “Loi Cau Hon Thu 2” (The Second Proposal) marketing campaign.
Video becomes new effective marketing method

Video becomes new effective marketing method

Videos, especially short clips on social media, have become an effective marketing solution amid the rise of mobile phones and Gen Z’s predilection to watch videos on their phones.
Vietravel loses 4.7 ml in Q1

Vietravel loses $4.7 ml in Q1

In its latest financial statement, Vietnam Travel and Marketing Transports JSC posted net revenue of VND215 billion (US$9.4 million) in the first quarter of 2022, down 22 per cent year-on-year. 
Pullman Phu Quoc Beach welcomes new sales director

Pullman Phu Quoc Beach welcomes new sales director

Pullman Phu Quoc Beach Resort has appointed Jun Gyu Eom as its new director of sales & marketing. The appointment comes as the country is fully opening its doors to inbound tourism and the time for Pullman Phu Quoc Beach...
Vietnamese marketing campaign about nurses wins international award

Vietnamese marketing campaign about nurses wins international award

A marketing and communication campaign called ‘Resilient Blossoms’ by Hoan My Medical Corporation has won the excellence award from Hospital Management Asia in the Branding & Marketing Campaign category.
Legal framework for multi-level marketing must be improved

Legal framework for multi-level marketing must be improved

The legal framework for multi-level marketing business must be improved to better protect rights of consumers while creating a healthier market and not increasing costs for enterprises, experts said.
VCCA warns against AI powered multi-level marketing schemes

VCCA warns against AI powered multi-level marketing schemes

The Viet Nam Competition and Consumer Protection Authority (VCCA) has issued a warning about illegal multi-level businesses through investment in "AI Robots".
Draft decree to tighten rules on foreign investment in multi-level marketing

Draft decree to tighten rules on foreign investment in multi-level marketing

In the future, foreign investors who wish to register for multi-level marketing (MLM) activities in Viet Nam may need three consecutive years of experience in multi-level marketing in another country.
Vietravel Airlines to be equitised in 2nd year of operations

Vietravel Airlines to be equitised in 2nd year of operations

In a report to be submitted to Vietravel’s annual general meeting in late May, Vietravel Airlines is to be equitised in its second year of operations, with Vietravel holding the founding share and remaining the majority shareholder.
Vero launches creative PR and marketing board game

Vero launches creative PR and marketing board game

Vero has d a board game titled “Campaign Go” as a New Year’s gift to partners and clients in Viet Nam.
Generali Vietnam wins Marketing Campaign of the Year award

Generali Vietnam wins “Marketing Campaign of the Year” award

Generali Vietnam has received the “Marketing Campaign of the Year” award from InsuranceAsia News for its “Song Nhu Y” (Live the Life You Desire) campaign, a series of four videos launched in 2019.